New Book by the Cosmetic Valley Unveils How our 5 Beauty Senses Operate {Beauty Reads}
The Cosmetic Valley located near Paris in France is known as the world's foremost center of development and tink-tankering about beauty. Authors Jean-Luc Ansel and Marguerite Renault wrote a new book published in December 2010 in French entitled Les Sens de la Beauté: La Cosmetic Valley ou l'excellence à la française (Beauty Senses: The Cosmetic Valley or Excellence, the French Way.) In it they take a closer look at this nevralgic spot of the beauty industry but also approach the phenomenon of human beauty through all the five senses...
Touch for instance leads us to experience creams and powders in a certain way, which is researched thouroughly by experts. The scents of products, the flavors of fruits, the quest for colors, the design of eye-pleasing packaging are all media that the creators of beauty work with.
The book is said to be filled with a rich iconography and literary quotes. The style is both "poetical" and "playful."
In French:
"Les sens de la beauté est une invitation à parcourir l'univers du parfum et des produits de beauté avec nos cinq sens. Portraits, fleurs et minéraux, innovations technologiques et environnementales, modes et tendances, citations littéraires, forment un inventaire poétique et ludique, que chacun visitera selon son envie. Les textes, soulignés par une riche iconographie, évoquent les crèmes et les poudres, les parfums d'amande douce, la beauté des flacons et les couleurs intenses des pigments, le goût du cassis, l'écoute toujours attentive des créateurs et des industriels de la beauté."
Les sens de la beauté, 192 p, Le Cherche Midi, 2010.
Available at amazon.fr for 33,25€.
Previous Posts in Beauty Reads:
Meet the Beauty Beast: 100 000 ans de beauté
Globalizing Ideal Beauty by Denise H. Sutton: Upcoming New Book
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