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 This fall, Chanel No. 5 is getting a bottle makeover just in time for the Holidays season. The 100 ml size for the Eau de Toilette gets the honors of a more luxurious and feminine conditioning...
Continue reading "Chanel No.5's Makeover for the Holidays {Fragrance News - New Flacon}" »
 Thanks to Chanel, we get a first glimpse at the shooting of the new advertising campaign for bestseller Coco Mademoiselle featuring Keira Knightley who continues to be the face for the fragrance, a job she took on starting in 2007. The first day of shooting took place on Sunday September 5, 2010 in Paris in the wide open space and prestigious locale of Place de la Concorde where these behind-the-scene pictures were taken...
Continue reading "First Look: Keira Knightley in Shooting of New Coco Mademoiselle Ad in Paris {Perfume Images & Ads}" »
 After announcing the teaser for the new ad campaign for Dior Homme cologne signed by director Guy Ritchie, here is finally the full commercial made to look like a feature movie, starring Jude Law. I don't know if one day they will dare in a fit of hubris to put out a 2-hour film built around a fragrance, but perfume commercials lately are clearly itching to be much, much more than a jingle. Real actors are asked to play in these ads and they bring their inner lives and gravitas to the commercial reel. It is amazing really to think of their professionalism when you realize that they are asked to concentrate on selling a scent, or perhaps better said, the story of a scent. No doubt that big budgets are there to inspire respect for the medium. In "Dior Homme", which lasts more than 5 minutes, one can notice that the dialogue structure of the movie is complex and layered. I think that it is really a step further in the direction of proposing little art pieces to go with the image and experience of a perfume. Please note also that Michaela Kocianova is made to put on some Dior Homme thereby alluding to the real-world gender-bending quality of the fragrance, beyond the erotic game the two lovers play...
Continue reading "Dior Homme Becomes Muy Caliente with Jude Law, Michaela Kocianova & Guy Ritchie {Perfume Images & Ads}" »
 The educational arm of leading fragrance company Firmenich (#2 in the world), Osmoz, set up in 2001, have launched a sensitization campaign to the positive role that perfume can play in your life with the introduction of a series of 3 videos telling 3 different stories about perfume based on social data. The theme of the campaign is to muse around the idea of What life would be without perfume? Excellent question, which gives rise to comical situations as illustrated by agency Kalinhas in a production signed by TechandCo with an original music by Cyril Creuset...
Continue reading "Osmoz Launch 3 Viral Videos about Fragrance: Why you Need that Spritz of Scent in your Day {Perfume Images & Adverts}" »
 Picture licensed to The Scented SalamanderAmazon being such a significant marketplace, I thought it might interest readers to check out the list of 8 bestselling women's fragrances on their e-commerce website. I personally used to go once in a while to their bestselling book or movie lists in the different categories looking for inspiration or just out of curiosity, but this is the first time that I see or notice what looks like a top-eight-chart for perfume. It arrived in my mailbox this morning. So what are the feminine bestsellers?....
Continue reading "8 Bestselling Women's Fragrances on Amazon {Perfume List}" »
 Only 25 happy fews will be able to own a bottle of Elle 25, a special perfume creation signed by perfumer Francis Kurkdjian, the author of Le Mâle by Jean-Paul Gaultier. The hyper exclusive scent, under the label Maison Francis Kurkdjian, was composed to fete the 25th anniversary of British Elle...
Continue reading "Francis Kurkdjian Elle 25 (2010) {New Fragrance} {Contests & Giveaways}" »
 Toiletry brand Crabtree & Evelyn is reconnecting with the tradition of English travelers going to sun themselves in Italy with the creation of a new perfume inspired by a journey to the birthplace of Florentine iris called Iris. The fragrance takes this opportunity to pay homage to the brand's namesake, English botanist John Evelyn whose motto was "Explore everything. Keep the best." Iris or orris from Florence is considered to be the finest grade of iris in the world...
Continue reading "Crabtree & Evelyn Iris (2010): Travel to Italy with a Vespa {New Fragrance} {Contests & Giveaways}" »
 Hint Fashion Magazine has a Q & A with Chanel perfumer Jacques Polge who speaks about Egoïste and the more recent Bleu. The nose does not hesitate to quality his latest creation as being on the sedate side, contrasting it with Egoïste which is a much more daring composition in his view. "Bleu is the opposite of Egoïste. Egoïste was inspired by a woman's
fragrance, whereas there is nothing feminine about Bleu...
Continue reading "Profiles of Chanel Egoïste & Bleu by Jacques Polge {Fragrant Reading}" »
 Fragrance expert and perfume collector Roja Dove has partnered with British tabloid The Sun to create a fragrance inspired by the paper's favorite celebrities called Buzz. The tag line is "Entertainment bottled." "Buzz is the glamour of a film premiere, the rush of the red carpet, the fun of an after-party, the scent of bottled entertainment."
Conspicuously present behind the ad copy are repressed chuckles and giggles...
Continue reading "Roja Dove Buzz (2010): Having Fun with The Sun {New Fragrance}" »
 The association of 9 producers of Pomerol wines called Pomerol Séduction have partnered with noses Camille Goutal and Isabelle Doyen of Annick Goutal parfums to offer a special limited-edition wine-tasting coffret which launched on July 1st, 2010...
Continue reading "Pomerol Séduction Partners with Annick Goutal Parfums {Fragrance News} {Shopping Tip}" »
 Makeup artist Sue Devitt, who hails from Australia, will launch a new, limited-edition fragrance entitled Golden Temple Effusion inspired by her love of travel and encounter with the religious temple architecture of Thailand. The scent, which was developed by IFF, is the olfactory interpretation of an "... early-morning mist rising from Thailand's bamboo forests,"...
Continue reading "Sue Devitt Golden Temple Effusion (2010) {New Perfume} {Beauty Notes}" »
 Perfumer Bruno Jovanovic of IFF explains the ideas behind the new fragrance for men Biotherm, Force. The main representation is that of a battle between the notes of grapefruit (pamplemousse) and vetyver (vétiver) while the marriage and structuring of the composition is based on water (eau)...
Continue reading "Video Interview w/ Perfumer Bruno Jovanovic around Biotherm Force {Scented Thoughts}" »
 British designer Vivienne Westwood is paying homage to Lewis Caroll's Alice in Wonderland this fall with a new perfume called Naughty Alice which will debut in late September 2010. We are told it " references magic and mischief." The couturière's talent had already been put to contribution on the day of the world premiere for Tim Burton's Alice in Wonderland when the cast decided to don on quirky Westwood designs...
Continue reading "Vivienne Westwood Naughty Alice (2010) {New Fragrance}" »
 Sensuous Noir by Estée Lauder ($48; $60) is the latest feminine launch by the beauty company. It arrives on the market two years after the original Sensuous which was seen as a move to step back from the floral portfolio at Estée Lauder and ride on the woods trend for women. The fragrance was developed by Karyn
Khoury, Senior Vice President, Corporate
Fragrance Development Worldwide, The Estée Lauder Companies and Evelyn
Lauder, Senior Corporate Vice President, The Estée Lauder Companies, in
cooperation with Firmenich's Annie Buzantian. According to the press release, the idea behind this new iteration is the following, "Sensuality as an experience and as an emotion has a very broad spectrum of expression. There are many moods, many facets, many shades of sensuality, which range from the more luminous expression of Sensuous to deeper, darker, more mysterious expressions," says Karyn Khoury, Senior Vice President of Corporate Fragrance Development Worldwide, The Estée Lauder Companies Inc. "This concept of further exploring a darker, more mysterious olfactive territory and deeper shades of sensuality inspired the creation of Sensuous Noir."
Notes: Exotic purple rose, night blooming jasmine, rose essence,
black pepper / melted woods Nature Print, crème noir, richly faceted,
earthy and elusive Patchouli Prisma, spiced lily / benzoin, creamy
vanilla, rich honey, glowing amber. The fragrance opens on a honeyed woody impression which quickly becomes more animalic and musky. There might even be a hint of leather, an illusion which can be created by a benzoin note. The fragrance after letting out these facets settles for a more linear mode. The composition then gently deepens, becomes more tangibly woody-buttery, thus reconnecting with the signature accord of its forebear, Sensuous (2008). The woody accents this time combine the famous "molten woods" sensation with drier, dustier notes of wood evoking cedar and later sandalwood in the drydown. The alliance of musk and cedar together with light florals is particularly felicitous and pleasurable to smell. It recalls flower beds fertilized with cedar wood chips to my nose. The scent is warm and welcoming. The honey is soft. The amber betrays a hint of water so as to acknowledge the taste for freshness and in order not be polarizing. The woody accord is centering...
Continue reading "Estée Lauder Sensuous Noir (2010): Sensuous in the Evening in Public Spaces {Fragrance Review}" »
 Picture © The Scented Salamander
The 2010 Fall season of fragrance launches promises to be particularly rich this year with many, diverse universes of fragrance to choose from. Here is our list of fragrances to watch and give a sniff to (there are and will be more, but you need to start somewhere, right?) In the Celebrity category, we're expecting to see some ripples made around the launches of Jennifer Aniston EDP (timely US launch for the Holidays although dates remain unspecified), Halle Berry Reveal, and Mary J. Blige My Life. The latter already launched on HSN to record-breaking sales based solely on the personality of the singer and philanthropist. More than 70 000 bottles sold in the first few days. The real test of perfume popularity will be of course to see how many happy repeat customers there will be. But Blige is already benefiting from a honeymoon effect and fans are creating an I-really-want-to-love-this-fragrance momentum. Jennifer Lopez will show once more what she has learned as a veteran and marketing trend-setter in the category with Love and Glamour. Beyoncé will no doubt consolidate her fan base with a new flanker, Heat Ultimate Elixir.Britney Spears may be past the height of tabloid frenzy regarding her private life but her new scent Radiance is just the right dose of Liberace Kitsch one secretly hoped to see expressed in a bottle. One should not neglect recent summer celebrity launches which will carry us into the fall: Jessica Simpson Fancy Nights and Paris Hilton Tease. The first one is clearly a fall and winter companion...
Continue reading "2010 Fall Fragrance Trends and Perfume Launches {Scented Thoughts} {Trend Alerts}" »
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Nick on
Fleurs de Sel by Miller Harris {Perfume Review & Musings} {New Perfume}
: Isn't all scent derivative by definition? This has been my favourite for ...
Ahmad Rheeyan EMMAMDEEN on
Steffen Schraut Eau de Parfum by Steffen Schraut {New Perfume} {Fragrant Reading}
: Hi, i'm looking for a parfume named " coup de coeur"
Henrique Brito on
Profiles of Chanel Egoïste & Bleu by Jacques Polge {Fragrant Reading}
: It seems that Polge doesn`t share so much passion for Bleue. I ...
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Long Lost Crabtree & Evelyn Fragrance: Help Please {Ask The Readers}
: I read on another website that some perfumes have been discontinued because ...
Marie-Helene "May" Wagner on
Travalo Makes it Easy to Carry Perfume in your Luggage, & More {Shopping Tip of the Day}
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Tokidoki Vanita Mirror (2010): Cuteness Overload Alert {Beauty Notes - New - Tools & Accessories}
: Thank you, I made the correction.
Anonymous on
Tokidoki Vanita Mirror (2010): Cuteness Overload Alert {Beauty Notes - New - Tools & Accessories}
: Tokidoki is an Italian brand, it's just Japanese-inspired.
jillydog on
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: In my opinion FLO www.flo-atomizer.com is a much better product and holds ...
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25th Anniversary of Tova Signature Fragrance {Perfume News}
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Bath & Body Works Ile de Tahiti Coconut Vanille & Tiare Flower (2009): Beachy Breeze & Fancy Molecules {New Perfumes}
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: You know, this trickster blind testing has been conducted for wine ...
Colin M on
Are Perfumistas Spoilt Brats? And The Hotel-Bathroom Test to Replace the Desert-Island One {Scented Thoughts}
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