Amanda Lepore also known as the "#1 transsexual in the world", after becoming a muse for photographer David LaChapelle has turned into a fragrant muse for perfumers as well. First comes the perfume called Amanda by Artware Editions created by...
March 2009 Archives
Lee Cooper To Launch Perfume {Fragrance News}
Lee Cooper, the legendary jeanswear brand which feted its 100th anniversary in 2008 have announced that they will launch their first fragrance at the beginning of 2010. The denim brand has partnered with the Jacques Bogart group specializing in cosmetics,...
Scented Quote of the Day, from Guy Robert: On Marketing
A 1981 ad for Dioressence by famous illustrator GruauHere follows an interesting quote from perfumer Guy Robert (Calèche, Dioressence, Madame Rochas, Monsieur Rochas, Amouage Gold, The Pink Room...) about the role of marketing in perfumery seen in a more positive...
Christina Aguilera Perfume Sold Out In Less Than A Week Thanks To Coat Hangers {Perfume Images & Ads}
A genius ambient marketing campaign organized on the guerilla mode by Mizbala Advertising Agency in Israel allowed Christina Aguilera perfume to sell out in less than a week at the national level. The advertisers using the naughty-sounding tag line "Sometimes...
Ancestors of Betsey Johnson EDP Bottle {Perfume History & Facts}
Spotted a genealogical link between a set of three perfume bottles from the 1950s and the distinctive Betsey Johnson EDP issued in 2006. The Betsey Johnson stopper is not 100% identical but very much inspired by their forerunners similarly...
A 19th Century Drinking Song or an Ode to Cologne-Sling {Scented Quote of the Day}
Found a little jewel in a book from the first part of the 19th century recounting an interesting use of Eau de Cologne. Eau de Cologne could be used or was used once as an alcoholic drink by sailors aboard...
Feud over the Invention of the Eau de Cologne Won by Feminis in the Latest Round {The 5th Sense in the News}
An interesting early advertising American label for an Eau de Cologne from Boston dating from the 1870s depicting a duel between Ja'ques and Farina, both makers of the wonderful Eau de CologneAs 2009 marks the 300th anniversary of the Eau...
Yves Saint Laurent L'Homme (2006): Modern Man in a Museum {Perfume Review}
L'Homme by Yves Saint Laurent was released in 2006 and has become a bestseller. It is ranked as the 6th most sold men's fragrance in France. The jus benefited from ample advertising budgets as well as the contributions of...
Lanvin L'Homme Sport (2009): Fronted by Rafael Nadal {New Fragrance} {Celebrity Men's Cologne - Adverts}
As announced previously, Lanvin is counting on the celebrity-recognition effect of world champion Rafael Nadal to promote their new men's scent called L'Homme Sport by Lanvin. It can be hard sometimes for consumers to orient themselves in the maze of...
Perfumes To Make You Smell Younger -- Do We Really Need Special Prescription Scents? {The 5th Sense in the News}
A Grotesque Old Woman by Quentin Metsys According to Datamonitor, the seniors represent the next segment of the market to be conquered, especially where fragrances are concerned, as they reportedly develop a body odor that signals their age and...
The Sexy in Men's Fragrances: A Spontaneous List of 11 Best & Hottest Men's Colognes - Part 2 {The Fragrance List}
A Spontaneous List of 11 Best & Hottest Men's Colognes A reader asks, "Hi, I just want to know what are the sexiest and most attractive fragrances for men, thank you" Life's a paradox. After coming up with my...
Axe Dark Temptation (2008): Mmmm, Do You See What I See? {New Perfume}
This must be our first entry of an Axe fragrance in the new-perfumes category although we have covered them before as part of the teenage-scents body-spray phenomenon and due to their creative ads (and also meant to review a couple...