Did you know that celebs might be transparent, invisible to consumers? A survey conducted with Linkedln members shows that 78% of respondents were left unmoved by the presence of a celeb on a billboard endorsing a product. At least when...
August 2009 Archives
Guerlain Aqua Allegoria 2009 Tiare-Mimosa with Notes on Cherry Blossom: My Perfume Rendez-Vous {Fragrance Reviews}
When I start feeling in the mood for good thriller novels, I know it is summer at last in my head, and that I am now able to enjoy the most carefree days of the year. It might have happened...
La Prairie Life Threads: Silver, Gold, Platinum (2009) {New Perfumes}
Swiss cosmetics brand La Prairie which has developed a successful perfume line with Silver Rain has decided to launch a new collection inspired by the concept of life seen as a precious tapestry. The new trio is called Silver, Gold...
Bebe Eau de Parfum (2009) {New Fragrance} + Launch Party Pictures with Francis Kurkdjian & Co
Fashion label Bebe founded by Manny Mashouf will launch its third fragrance called Bebe Eau de Parfum on August 20, 2009 in the US market following To Be (1996) and Bebe Perfume (2001). A greater advertising effort will be carried...
Photoshopped Twiggy Sparks Political Controversy in Great Britain
Remember Twiggy? This is how she used to look in the 1960s:She was the 1960s for many.Here is another look where her signature silhouette is particularly twig-like:Now a controversy is raging in the UK because Twiggy just came back at...
Shiseido Zen for Men (2009) {New Perfume}
After launching Zen (2007) (see also here), then Zen White (2009), Shiseido is adding a masculine flanker to the line this time with Zen for Men. The composition is described as being woody with exotic fruity accents and a lingering...
Tian Tian Pocket-Sized Air Freshener Comes in Handy When...
Instead of pronouncing the F word, you can simply offer a 3D representation of someone passing gas on the subway or in the elevator, in one of those confined spaces from which there is sometimes no escape the second it...
Author Michael Edwards Inducted Into the Australian Fragrance Foundation Hall of Fame
Fragrance expert Michael Edwards was inducted into the Australian Fragrance Foundation Hall of Fame on August 5th 2009."Over 120 industry representatives attended the cocktail event held in the heritage-listed Westpac Bank Building in Martin Place, Sydney. The special evening included...
Kate Moss Vintage (2009): The Ad, The Notes {New Perfume}
One of the most anticipated celebs scents this fall is Vintage by Kate Moss, the fourth fragrance launch for the top model. Vintage has been in the news for a while (see here and here), but now come the more...
Hermes Offers the Jardin Series in All-Over Sprays {Fragrance News}
The Jardin or Garden series which includes Jardin en Méditerranée, Jardin sur Le Nil and Un Jardin Après La Mousson is now available in a new format of 200 ml which is meant to be used as a bath &...
You Can Win 2 Tickets to a Private Red-Carpet Event with Diesel Only The Brave & Common
DIESEL ONLY THE BRAVE AND GRAMMY-WINNING ARTIST COMMON HOST A PRIVATE RED CARPET PERFORMANCE In partnership with Macy's, Diesel Only The Brave is giving consumers the opportunity to celebrate bravery with Common, the face of the brand's courageous fragrance,...
Carol's Daughter to Launch Disney Princess Tiana Line
Carol's Daughter is thrilled to be able to contribute to what the brand considers a landmark moment with the release of the new Disney movie The Princess and the Frog featuring for the first time an animated character of African-American...
Guerlain Idylle: The Slow Unveiling
Nora Arzeneder in Faubourg 36As we discussed previously, Idylle is the next big Guerlain launch for women. It is not quite out yet as the official date of release is September 14, 2009 but the internet as always very indiscreet...
Jon Stewart Shows How to Apply Cologne to the Right Body Points
Comedian Jon Stewart covers the topic of the freed journalists from North Korea by focusing on Clinton. The skit includes a short segment on how to best apply cologne, P. Diddy's Unforgivable as it turns out, presented here as a...
Guerlain Cashmere Lip Gloss in Rose Pondichery 01 (2009)
Guerlain says that the Gloss Cashmere Lip Gloss is inspired by traditional lip powder used by Indian women from the subcontinent. It probably sounds more exotic and interesting than to say "No need to powder your lips anymore after applying...