L'Occitane Rewards Emerging Perfumer Talent with Immortelle de Corse (2011) {New Fragrance}

L'Occitane en Provence have added a new fragrance to their Voyage en Méditerranée collection with Immortelle de Corse.

What is unusual this time is the fact that the new perfume is not the result of a brief given by the brand to a fragrance company to be developed but the acknowledgment and encouragement of the success of an emerging nose, young perfumer Claire Chambert of Expressions Parfumées who won the International Young Perfumer-Creator Prize in 2010 for the fragrance composition at the origin of the new L'Occitane everlasting-flower-centered opus...

When the prize-winning perfume was recognized by the Société Française des Parfumeurs last year, it was described as "a gourmand iris-tobacco accord centering on evelasting flower."

L'Occitane have visibly been won over by the creation describing it now as,

"...a vibrant tribute to the immortelle flowers, also known as the "golden sun", that light up the Corsican landscape.

The skin is perfumed with a enchanting honey-sweet floral gourmand scent with oriental and warm liquor notes that immediately plunged you in a reassuring and comfortable atmosphere."

The Eau de Parfum is said to open on a main head note of immortelle essential oil sourced from Corsica followed by a heart resting on notes of rose and black tea before leading to a base composed with immortelle absolute, benzoin, iris and musk.

L'Occitane have been developing a beauty skin-care range based on immortelle; it is therefore an emblematic ingredient for them and might explain in part their forward thinking about the immortelle creation by Claire Chambert which will happily be able to please the noses of a wider circle than that of specialists.