March 2012 Archives

 Bond No. 9 will release a new perfume on April 1, 2012 to celebrate international Earth Day on April 22. The scent has been baptized I Love New York for Earth Day. At the same time, the brand are taking...

The funnest and most provocative post of the day will probably be this news announcement about a new line of fragrances for men made in Cape Town by Mavericks Revue Bar, a stripper club.They have released three new perfumes which...

After launching an initial trio of scents in 2011 which aimed to capture the spirit of the polo shirt poured into a bottled fragrance, Lacoste are following suit with a fourth perfume for men in the same range, Eau...

Tommy Hilfiger created a veritable dessert of a perfume in collaboration with international perfumery chain Douglas. The limited-edition will be available exclusively from both brands from April 2012. While there is no dearth of mouth-watering notes in Tommy Hilfiger Woman...

After I Loewe You (2007) and I Love You Tonight (2009), Loewe explore another possibility, after everything else has failed, I Loewe Me. In the advert, a young woman dressed in a biker leather jacket kisses herself in the...

Following up on Pulse last year, Beyoncé has launched a new flanker to it with a Pulse Summer Edition. We know since she gave birth to her daughter Blue Ivy how important that color is to her and her husband...

Calvin Klein have launched their annual duo of perfumes for women and men, Eternity Summer 2012. Both benefit from the same ad copy, "Romantic. Luminous. Serene. Eternity Summer embodies the sun on the horizon, blurring the infinite line between the...

DKNY have released their annual summer duo. The DKNY Summer 2012 scents take inspiration from the atmosphere of New York City in the summertime and wish to "accompany" you this season to bottle those memories in-the-making up. Trudi Loren said,“While...

Mistral, originally better known for their "Made in Marseille" soaps, launched a new interpretation of a gardenia perfume in 2009 called Gardénia Royal."Rich, pure and as intoxicating as the gardenia flower itself [...] The prized flower of Chinese emperors, gardenia...