Marc Jacobs are gearing up for their next buzz marketing campaign to take place this summer in France on June 10 & 11 in the cities of Nancy, Lyon and Nice and on June 17 & 18 in Paris. The...
Perfumer Christopher Sheldrake, who is well-known to the perfumistas' constituency through his close collaborative work with Serge Lutens but who also happens to influence the destinies of the so-called mainstream perfumery - one would hope it is more relevant to...
The film advertising for the upcoming new fragrance Lovestruck by Vera Wang has been released. It features actress Leighton Meester and model Tommy Dunn. More detais about the ad campaign here. Watch the commercial after the jump. Song is Rollercoaster...
Actress Halle Berry will launch her fourth perfume to date after Halle (2009), Halle Pure Orchid (2010), Reveal (2010) and now Reveal The Passion, all developed under the aegis of Coty, Inc. The new twist on the initial idea of...
Pork Barrel BBQ, a barbeque-sauce company released a fragrance called Que dedicated to the celebration of what they enjoy best, the atmosphere of a barbecue gathering, complete with the smells of warm bodies. "Que, an intoxicating bouquet of spices, smoke,...
Chloé will follow up on the success of Love, Chloé with an intensified version named Love, Chloé Eau Intense. The new perfume is meant to woo women with affirmed temperaments who might need an extra dose of scented convincing to...
In an article signed by French perfume journalist Maïté Turonnet and published in Libération Next dating from June 4th, 2011, Serge Lutens goes back to his ideas on the overflow of aromas taking place in our industrialized societies......
Mae West as a fantasy of a gypsy in the 1930s The Eau de Parfum version of Rochas' classic Femme created by perfumer Edmond Roudnitska in 1944 had become difficult to find although and also because it is more satisfying...
Bond No. 9 signs its fourth collaboration with London department store Harrods following Harrods for Her and Him, the Special Edition and Harrods Rose. The fragrance is called Harrods Amber. The unisex perfume reportedly "perfectly conveys the elegance and style...
To celebrate the success of the launch of Bang in 2010, designer Marc Jacobs will follow up with a refreshing flanker baptized Bang Bang from August 24th, 2011. While Bang was a celebration of peppery goodness - and a nod...
Armani Code Sport is the latest limited-edition flanker to the original Armani Black Code / Code issued in 2004. The questionable taste of the advertizing was already debated briefly earlier on, with its borrowing of trashy porn-star aesthetics, featuring Megan...
(Untitled) L'Eau is the new, upcoming flanker to (Untitled), the debut unisex signature perfume of Maison Martin Margiela which was released in 2010. The fragrance was very well received then and noticed for its originality. L'Eau, presented as a lighter...
DKNY will add a new perfume to the Pure collection in August 2011, which was inaugurated in 2010 with PureDKNY. While the original Pure was centered on Ugandan vanilla, the second fragrance focuses on a new, equally carefully sourced material...
Tokidoki have launched a new collection of 6 fragrances that look like the answer to PEZ candy urge. "This criminally cute rollerball fragrance is one of six tokidoki fragrances. Each scent fits in your purse, backpack, or travel bag...
Aubrey Organics Musk / Musc Eau de Parfum Review As a patented musk fiend*, I am always interested in trying out a new straight-up musk blend. Some drink whiskey as a habit, I like to think that my recurring...