Guerlain have launched a new version of their classic masculine cologne, Habit Rouge (1965) called Habit Rouge L'Eau. It was composed by perfumer Thierry Wasser on an original formula created by Jean-Paul Guerlain in the 1960s......
Following up on The Secret from 2010 is a new perfume by Antonio Banderas called The Golden Secret. It was composed by the same perfumer as for the original, Christophe Raynaud of Givaudan. The list of notes is similar to...
Phoenix is the debut fragrance by Keith Urban. The Long Hot Summer singer told USA Today that one of his sources of inspiration was his father, a drummer in New Zealand, about whom he said, "He was quite an aesthete....
Coty Beauty have launched the latest David Beckham perfume called Homme. The company see the new fragrance as a return to the masculine roots of the brand and as a strategic launch.The image of the soccer star has been revamped...
DSquared2 are going for a new twist for their fragrance portfolio and an ancient obsession with their latest release called Potion for Man. The term "potion" refers to the esoteric art of the love potion, although the design label prefers...
Topman, the masculine spin-off of high-street mecca Topshop, will launch two debut men's fragrances on September 22, 2011 called Parfum No. 16 and Parfum No.27. Reportedly 5 years in the making, the new collection was art-directed by Azzi Glasser, who...
Ferragamo have launched the masculine counterpart to their 2010 feminine Attimo, whose face is Dree Hemingway, called Attimo pour Homme (Moment for Man.) The advertising campaign is fronted by actor Alessandro Gassman, the son of Vittorio Gassman......
Tommy Hilfiger is having a full coming-out moment with the launch of his new duo of fragrances from October 2011 called Eau de Prep Tommy and Eau de Prep Tommy Girl, publicly claiming his style territory.......
Kokorico is the latest masculine fragrance by Jean Paul Gaultier due to launch this fall 2011. It benefits from the unmistakable enfant-terrible touch by the couturier known for his unconventional outlook on life and his easy sense of risk-taking. The...
Country singer Keith Urban has released a new men's cologne called Phoenix. It's his first. He joins the likes of Tim McGraw while tapping into the great American myth which was translated into perfume with, for instance, the Stetson collection....
L'Homme Libre by Yves Saint Laurent is the latest flanker to arrive to take its place next to the original L'Homme (2006), the 7th men's fragrance in the US and the 9th in France. The tag line is "Break Free"...
John Varvatos will take some poetic licence with his own existent collections of fragrances and turn to a new universe with Star USA. The new men's scent is inspired by fashion and style, "The Star USA consumer [...] is about...
Gucci Guilty for Men is the new masculine counterpart to Guilty for Women, which was launched last year. Described as an "intense and individual contemporary fougère" in reality, it further solidifies the fragrance vision of artistic director Frida Giannini who...
American actor Patrick Dempsey of Grey's Anatomy's notoriety launched his third fragrance with Avon after Unscripted in 2008 and Patrick Dempsey 2 in 2009. The new one is called Life; apparently, but confusingly, there is also exactly the same bottle...
Fashion designer Jean Paul Gaultier will launch a new men's perfume this fall, dubbed Kokorico.The name is a reference to the rooster's cry in French, "Cocorico", and is sometimes used to punctuate the end of a sentence in French to...