Fragrance News Archives

© Dominique Charriau / Getty Images Soccer star Zlatan Ibrahimovic chose the Champs-Elysées in Paris to meet his fans tonight on Tuesday evening October 27 for the launch of his debut perfume called simply Zlatan, which means "I'm slaying...

Fine perfumery is more and more openly passionate about food and more and more creative projects appear such as this latest one from l'Artisan Parfumeur, who have allied themselves with Meilleur Ouvrier de France pastry chef Arnaud Larher to...

Chanel have decided that the best way to showcase their new modern fragrance for men Bleu de Chanel Eau de Parfum is to give it more room, in a larger content flacon......

Jewelry and perfume maker Bulgari have partnered with the All Blacks team of New Zealand to present two new special editions called BVLGARI MAN IN BLACK ALL BLACKS and BVLGARI MAN EXTREME ALL BLACKS......

Italian fashion house Moschino under the artistic leadership of Jeremy Scott have fully revived their zany streak and taste for pop culture, amplified ten times. The latest sight gag Scott has come up with is called Fresh Couture, using...

A "mouillette" or scent strip for Nuit de Chine by Les Parfums de Rosine, the perfume branch of Paul Poiret WWD announced today that Korean group Shinsegae International is to close in on a buy of the Paul Poiret...

Nearly 30 years after the last Jean Patou fashion show took place in Paris in 1987 under the aegis of Christian Lacroix, there is talk of reawakening the stylish house from its sartorial ashes. But first, the brand have...

In-house perfumer for the house of Cartier, Mathilde Laurent, has published a debut book in French entitled Un monde d'odeurs (A World of Smells)......

The picture Dior unveiled about the collaboration as a teaser Dior Parfums are interested to continue tapping into the celebrity business to promote an upcoming new men's scent whose face will be actor Johnny Depp......

On May 21st 2015, we published an article establishing a link between the new Alaïa Paris perfume - a debut signature scent for the couturier - and a quartet of fragrances issued in 2013 under the name Alaïa Paris...

Boss parfums are preparing to release a new masculine composition - name and appearance still undisclosed - except for its scent ambassador, actor Theo James......

Vivienne Tam at the MET in front of her Mao patterns Fashion designer Vivienne Tam wanted to create a fragrance which would mark the occasion of the MET Gala inagurating the new exhibit, "China: Through the Looking Glass" opening...

Empty Chanel No.5 bottle with their trademark packaging black border accidentally showing in the Palais de Tokyo windows © 2013 Chantal-Hélène Wagner Olfactory branding is one of the marketing identity strategies used by companies in their advertising efforts to...

Cacharel have released a new, not just practical but decorative travel spray for Amor Amor called the Love Spray......