In December 2009, Loewe announced that they would release a new masculine fragrance fronted by Spanish bullfighter Cayetano Rivera. And now hot off the news wire, we learn that the name of the fragrance is 7 or "Siete." It is...
New Perfumes Archives
Eva Longoria EDT in, New Beyoncé Heat Ring {Celebrity Fragrances} {New Perfumes}
The new Eva Longoria eau de toilette (more information here) has finally arrived in the USA. It's meant for the woman who does not like perfume, really. Longoria couldn't stand most fragrances but managed to come up with the right...
Pacifica Mediterranean Fig (2010): A Homage to the Classic French Interpretation of Fig {New Perfume}
Pacifica have released a new perfume called Mediterranean Fig which draws inspiration not just from nature but from the history of perfumery saying that it is "...inspired by the brilliant, classic French interpretation of fig, using all the elements of...
Lubin Bluff, Figaro, Itasca, Inédite (2010) {New Fragrances}
Lubin, the revamped French perfume brand hailing from the 18th century, is coming up with four unisex new fragrances called Bluff, Figaro, Itasca, and Inédite. While their previous offerings were references, in name at least, to perfumes from the archives...
Yves Saint Laurent Belle d'Opium (2010): More Information on the New-Generation Opium {New Perfume} {Fragrance News} {Scented Thoughts}
The official concept behind the anticipated public launch of Belle d'Opium is not very different from what Opium purported to be when it launched in 1977, to be a modern-day Shalimar better attuned to younger generations. Belle d'Opium plays the...
Gandini 1896 Maestri Profumieri (2010): Mix and Match {New Fragrances}
This year, Italian perfume brand Gandini has come up with the idea of launching a collection of 8 perfumes meant to be mixed and matched at will. The new library of scents is called Gandini 1896 Maestri Profumieri. Gandini is...
Dynamite Rachël (2010) {New Fragrance}
Canadian fashion label Dynamite have ventured into the waters of perfume branding with a scent called Rachël. The feminine figure who lends her name to the scent is described as the imaginary muse of the brand which wanted to develop...
Annick Goutal Rose Splendide Pays Homage to Perfume House Founder (2010) {New Fragrance}
Annick Goutal will launch a new perfume this fall from September 2010 in homage to the memory of founder Annick Goutal's love for roses. It is called Rose Splendide. Previously, Muguet had also been created in reference to Annick Goutal's...
Guess Seductive (2010) {New Perfume}
Guess will launch a new women's perfume called Seductive which is meant to from a business standpoint to cement the vision Coty have for Guess: make the house's fragrance label more upscale and more present in the imagination of people...
Fresh Eat, Pray, Love (2010) {New Perfumes}
Fresh will launch their first narrative trio of fragrances called Eat, Pray, Love inspired by the best-seller by Elizabeth Gilbert (which I haven't read but first became aware of its existence when I spotted someone reading it on the subway.)...
L'Artisan Parfumeur Coeur de Vétiver Sacré (2010) {New Perfume}
Coming this fall in September 2010 is a new vetiver composition by L'Artisan Parfumeur called Coeur de Vétiver Sacré (Heart of Sacred Vetiver). It was created by perfumer Karine Vinchon of Robertet who already collaborated with the house for L'Eau...
Hermès Eau Claire des Merveilles (2010) {New Perfume}
{A fragrance review of Eau Claire des Merveilles eau parfumée has been added to the blog!}Hermès will launch a new flanker to the original Eau des Merveilles created in 2004 by perfumers Ralf Schwieger et Nathalie Feisthauer. The new composition...
Gucci Guilty (2010): Never Feel Guilty About Your Own Pleasures {New Perfume} {Celebrity Fragrance}
Gucci Guilty, it turns out, carries a message with it which is at the antipodes of a Catholic guilt trip. Turning the fallen-Eve concept on its head, Gucci is launching a perfume which is advertised starting with these words "The...
L'Artisan Parfumeur Coeur de Vétiver Sacré (2010), Traversée du Bosphore (2010) {New Fragrances}
Following up on a previous post about Project Sultan, we just learned that L'Artisan Parfumeur has now released an official name for the mystery fragrance inspired by Istanbul.It is called Traversée du Bosphore, an evocative name which might also be...
Lanvin Marry Me! (2010): Marry Me Maybe {New Fragrance}
Lanvin will launch a new women's fragrance called Marry Me! which is meant to embody the spirit of a "modern romance." Accent here is put on sentimental enthusiasm - on the exclamation point that is - rather than commitment -...
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