New Perfumes Archives

Kenzo will introduce a new flanker to Kenzo Amour (2006) called Jeu d'Amour (Game of Love). The advertizing campaign is fronted by French actress and ex darling weather girl Louise Bourgoin......

Diane Pernet, a fashion silhouette recognizable a mile away & founder of a fashion short film festival, is turning to perfume  with To Be Honest, Wanted, In Pursuit of Magic and Shaded, the latter named after her blog A...

Avon have launched a new fruity-chypre called Parisian Chic.  The new jus created by Givaudan is said to be complex and represent "the essence of style"......

In their book Diana Vreeland : Immoderate Style, co-authors Harold Koda and Richard Martin write of the former Vogue editor that, "Seen or unseen, Vreeland insisted on the transfigured moment, the ordinary rendered extraordinary. Betsy Pickering Kaiser, for example,...

Gucci will launch a new counterpart to Gucci Première Eau de Parfum (2012) called Gucci Premère Eau de Toilette from October 2014......

Chopard take inspiration from the luxuriating and mythical aura of the Queen of Flowers with their new perfume called Rose Malaki for both men and women... ...

British fashion designer Stella McCartney has re-launched her eponymous fragrance Stella. Initially launched in 2003, it gets a packaging and ad-campaign makeover for its comeback......

Italian niche house Acqua di Parma have launched a new fragrance in their noble soliflores series called Rosa Nobile......

Hermès will launch a new chapter in the Hermessence collection from September 2014 called Cuir d'Ange (Angel Leather)......

British fashion designer Bella Freud is preparing to launch a trio of fragrances inspired by her eponymous candles which are baptized with the same names of Ginsberg is God, 1970 and Je T'Aime Jane......

Guy Laroche are launching a new iteration of the 80s men's classic Drakkar called Drakkar Essence, which campaign is fronted by NFL Carolina Panthers quaterback Cam Newton......

Bottega Veneta are launching a new perfume for women from late August 2014 called Knot, in reference to their bestselling Knot Clutch......

Avon has introduced a new flanker to Instinct which further explores where things can really get out of control, as in the jungle, with Instinct Forbidden... ...

American fashion designer Dennis Basso is launching a new scent this summer which gets straight to the point: it's called, well, Summer......

American fashion designer Isaac Mizrahi has introduced a new flanker to Fabulous (2012) called emphatically and in jest Eau So Fabulous......